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Through customisation for the harsh climate in the Middle East, HIMOINSA's generator sets are becoming popular in the region
The diesel generator set market in Saudi Arabia is expected to be worth US$709mn by 2020, according to a report by TechSci Research, which adds that 429bn kW will be generated in Saudi Arabia by 2020. To make the most of this increasing demand for power generation through diesel generators, Spain-based HIMOINSA is focusing aggressively on the country and has customised its products to suit the harsh GCC climate.
Lydia Gracia, executive director at HIMOINSA, said at a recent press conference that the key to the success of the company in Saudi Arabia has been its flexibility in adapting its generator sets to the specific needs of the market, due to its extreme weather conditions. HIMOINSA generator sets headed for desert climates have tropicalised radiators with double varnish and anti-condensation resistance. The alternator air filters are specially treated to prevent dust from entering and to ensure uninterrupted power supply.
“We are prepared to work in extreme conditions, withstanding temperatures of 50ºC. Desert areas require special working conditions, as at certain times of the day, it can be humid but always dusty, factors that could damage the generator set’s filters and therefore affect its operation,” said Gracia.
The customisation seems to be working for the company. Having been in the Saudi Arabian market for only about 19 months, HIMOINSA already has seven per cent share of the total generator sets market in the country. In the same period, 33 per cent of the company’s generator sets sold in the Middle East have been in Saudi Arabia.
Some of the prominent projects in Saudi Arabia where HIMOINSA generator sets were employed are the construction of the bridge linking Saudi Arabia with Bahrain and the construction of the Mecca-Medina high speed railway. Apart from the construction sector, the company is focusing its attention on the telecommunications, residential and industrial sectors. More than 1,000 of the company’s generator sets already operate in Saudi Arabia.